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Jay Chou, Jolin Choi and Edison Chen in "The Blue World"
by kelvin@multistars - 7th August 2005
A few days ago Jay Chou, Jolin Choi and Edison Chen filmed a commercial "The Blue World" for Pepsi. In the commercial, Jay plays a skateboarding master "Cool Blue", Jolin becomes a sexy DJ "Yo Yo", and Edison changes from his normal naughty image into a individualistic designer!
After Louis Koo, F4 and Nicholas Tse, once rumoured Jay, Jolin and Edison act in the second instalment of the Pepsi Blue Storm "The Blue World", it will be out on the 12th of August in the whole of China.
In early May Jay, Jolin and Edison had already secretly begun filming the commercial. The three big stars did not have blue hair, they did not have the blue warrior look, they carried out the process of putting down their status as big stars and return to the "Real World".
In the commercial, Edison designs a super strong tank and Jay passes through the blue kingdom with Jay, charging into the Blue Party where Jolin is. Jay had to hang from a wire for his shots on the skateboard, and Jolin had to be blown by strong winds in order to make the coolest look with her hair floating.
Pepsi expressed that this commercial's style is completely different from the Blue Birdmen, but they have both used computer generated effects. In order to make the effects ideal, the post production of the commercial was moved and carried out in America, they changed it to the most popular Tone Shading technique in America right now, making the three big stars be in the real and tone shading world!